About

Tom Krekel

ExitPlan Advisor & Certified Value Builder Coach

I work with owners of privately held businesses — typically in the $5M to $50M revenue range — who are thinking about selling in the next 3 to 5 years and want to make sure they're ready when the time comes.

Tom has:

  • founded, scaled and sold a company
  • led a company of 200 employees as its CEO
  • holds an MBA from the Lubar School of the University of Wisconsin-Milwaukee
  • coached owner-led companies since 2007
  • been Certified as a Coach by both ExitMap and Value Builder

Tom is not a business broker so as to avoid any conflict of interest.

Tom's WHY is TRUST. "I believe that real progress begins when I build trusting relationships. How I do that is by providing clear and understandable solutions for my clients. Ultimately what I deliver are solutions based on proven processes tailored to the challenges my clients face."

"The owners who get the best outcomes are the ones who started the conversation early — before they were ready to sell."